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H&M x Rop van Mierlo

H&M x Rop van Mierlo

Overview

A joyful animal-filled H&M collection for for kids and babies in collaboration with Dutch artist Rop van Mierlo. This exclusive and vibrant collection launched in 2024, featuring Rop’s famous ‘Wild Animals’ paintings.

“When I created the Tiger, my first ‘Wild Animals’ painting, in 2008, it was purely a concept – I was trying to express an untamable animal in an untamable medium, using a wet-on-wet technique that I learnt at school as a child,” says the Amsterdam-based artist. “Over the years, my series ‘Wild Animals’ has grown into a crazy-big body of work.”

Five of Rop’s ‘Wild Animals’ paintings were featured – a jaguar, zebra, horse, two baby goats and a butterfly – as well as new works comprising hand-painted stripes, tie-dye-style prints and a paisley printed scarf. The resulting collection captured the unique charm of the ‘Wild Animals’ series.